Blogs, also known as web logs, are a growing presence on the Internet. They’re essentially a platform that you can use to create a simple webpage, called a post, and have your thoughts on virtually any subject viewable by anyone on the planet or accessible to only select people. Blogs can be used for keeping journals, promoting, writing, publishing, or anything that your heart desires. However, if you are a beginner and new to blogging as well as the marketing of a blog, there are some a few things that you’ll want to know.
Using a blog to market something is cheaper than using a website. This is because there are many free blog hosting services that you can use that are easy to set up, even for a novice., and the end result is often just as good as a website that you pay to have built and pay more to have hosted. However, with free blog hosting there is usually no opportunity to use your own domain name, www.yoursitename.com. There are advantages to using your own domains name, mostly for branding and enhanced search engine optimization. However, for a beginner free blog hosting will work until you get the hang of it and want to move to your own server.
Free blogs are not readily customizable, so unless you’re not familiar with HTML, you are going to find that your blog will look like everyone else’s. But, that’s OK in the beginning too. You can always make changes later on once you gain more experience or start to generate income and can afford to pay someone to design your blog.
When you have your own blog, you are in charge of the content that is posted on it. You can decide what is said, and what is not. So, the sky is the limit. Whether you want a blog that does website reviews and takes nominations, or you want to sell things that you make out of your home, the choice is yours. Using a blog to get the word out about whatever you want too is a great way to market and promote something.
Blog marketing isn’t complicated, but it can be if you let it. There are bloggers making a six figure income with the use of blog marketing, so we know that it can be done. We just need to know how. My advice to a beginner is start small, and be consistent. The six figure bloggers all did. They started with one, built it up, and then added another blog, built it up. Then, keeping up both blogs and not letting them fall behind, they continued to add more and more. Of course they had help, and they outsourced a lot of their work. If you are looking to make a massive income with blogging, you will need some help.
Blog marketing is a great thing to learn. If you can sell things from a blog, you can sell them anywhere. Making money by using a blog is one of the most satisfying things that you will ever learn how to do. Just do not expect to make money over night, know that you have to work at it consistently everyday, and remember to put into it what you want to get out of it.